Perhaps you’re familiar with the Avengers franchise rallying cry “Avengers assemble!” (Surely I’m not the only one who’s spent countless hours (and dollars) in movie theaters with teen nephews and nieces over the years?) The phrase often comes to mind with author-entrepreneurs who try to “go it alone” when writing and publishing their books. Writing can be a solitary act, but for business owners especially, getting a team in place is a smart way to go about publishing a book. As you build your book team, look for people who are experts at what they do. To keep the Avengers analogy going for a bit longer: If you wanted to find the strongest Avenger, you’d look to Hulk. If you wanted the fastest, Quicksilver. Similarly, look for the people who can complete the task(s) you need. Here are just a few service providers you should consider…
Read MoreHave you ever made chili but didn’t add enough chili powder? It might have tasted okay, but it wasn’t, you know, chili. Creating a book is similar in that the ingredients are all necessary, and they must work together in order to achieve the final dish (book) that you want. A successful book is equal parts strong manuscript, professional editing and design, and appropriate marketing plan.
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