Episode 130: Leverage Your Book to Grow Your Business with Tracy Crump
As a business owner, your book can serve as a powerful thread that weaves your business aspirations and personal journey together. Beyond its pages lies the potential to harness its essence and propel your business and career growth. However, the urge to measure your progress against others can weigh you down as this merely cultivates undue demands and stress in your expedition. Instead, embrace your journey, cherishing each chapter and lesson learned. Don’t compare yourself with others or put unrealistic expectations and pressure on your journey. In this episode, Tracy Crump shares her book-writing journey and how to use your book in your business and establish yourself as an authority in a creative way that only you can. Your book is a potent tool for enhancing your brand presence and expanding your reach. Go beyond the mere literary endeavor.
Key Highlights from the Show
[00:00] Episode intro and what’s for you with Tracy Crump
[01:12] Why Tracy decided to write a book to work with her career and business
[06:21] The parts of the book writing process Tracy loved and didn’t love
[10:08] Collaboration and why guidance was essential in Tracy’s book writing journey
[13:39] How Tracy is using her book and how she is planning to use it
[17:56] Tracy’s advice to authors who want to use their book as a tool in their business
[22:52] Tracy’s book recommendations
[28:43] Episode wrap-up and call to action
Resources Mentioned
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Tracy Crump (guest)
Website | Book listing | LinkedIn | Instagram | Twitter
Dr. Tracy G. Crump is an award-winning education thought leader who has devoted her life to helping others realize their potential and succeed in their endeavors. With more than 30 years of experience as a college student and 14 years as a higher education staff member, Dr. Crump knows what it takes to make it in today's ever-evolving world.
Not only is she an esteemed educator and attorney with nearly two decades of teaching under her belt, but she also holds the key to success in the form of her book A.C.E.S for Students: Strategies for Success in the First Year of College & Beyond; think of it as your blueprint to success! Moreover, Dr. Crump delivers inspirational presentations on college preparation; workplace navigation; and diversity, equity, inclusion, belonging, and justice (DEIBJ).