Episode 142: LinkedIn Strategies for Book Promotion
On this episode of Write Publish Market, Jodi dives into the world of LinkedIn with special guest Cara Steinmann, the founder of Ravel Collective. Cara is a networking expert who helps purpose-driven women entrepreneurs build strategic networks that lead to referrals, collaboration, visibility, and fun. In this insightful conversation, Jodi and Cara explore how to leverage LinkedIn for business growth, including tips for building authentic relationships, strategies for effective networking, and advice for promoting a book on the platform. Cara also shares her non-icky LinkedIn networking playbook, offering valuable scripts and strategies for making genuine connections. Tune in to this episode to gain valuable insights into using LinkedIn to expand your business network and promote your book in an authentic, effective way.
Time Stamps:
00:00 Podcast for entrepreneurs on writing and publishing.
05:21 Building relationships based on support and respect.
07:48 Significant point about LinkedIn connections and growth.
11:01 Connect with podcasters on social media strategically.
15:44 Optimize profile to gain visibility and engagement.
18:56 Practicing what I preach and engaging with comments.
19:59 Understanding personality types through various systems and saying "yes"
23:13 Grateful for listening, join author entrepreneurs lab.
Keywords:
book publishing, writing a book, entrepreneur, business growth, networking, LinkedIn, social media, algorithm, membership community, female founders, referrals, collaboration, visibility, authenticity, content saturation, podcasting, podcast promotions, human design, reciprocity, vulnerability, connection strategy, groups, comments, author, content creation, scripts, top of mind, non-icky, Naomi Wolf, beauty myth, business owners writing books, Cara Steinmann
Resources Mentioned:
Non-Ick LinkedIn Networking Playbook: ravelcollective.com/networking-guide
The Author-Entrepreneurs Lab: https://bit.ly/A-ELAB
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About Our Guest:
Cara Steinmann, founder of the Ravel Collective and host of Ravel Radio podcast, helps purpose-driven women service entrepreneurs build strategic networks that lead to referrals, collaboration, visibility and fun. She works with female founders to connect and grow through authentic connection strategies and private membership communities